PARRIS N. GLENDENING, Governor

S.B. 371

generate a substantial increase in the State's effort towards tourism advertising and
promotion. Toward that end, the Office of Tourism Development shall spend in each of
Fiscal Years [1996, 1997, and 1998] 1999, 2000, AND 2001 FISCAL YEAR on tourism
marketing a portion of their budget appropriation not less than the portion of their 1995
budget appropriation spent on such purposes.

SECTION 5. AND BE IT FURTHER ENACTED, That on or before December 1
of [1995, 1996, and 1997] 1998, 1999, AND 2000 EACH YEAR, the Maryland Tourism
Development Board, together with the Secretary of [Economic and Employment]
BUSINESS AND ECONOMIC Development, shall submit to the Legislative Policy
Committee of the General Assembly a report addressing the following:

(1)     The specific use of the tourism advertising funds provided by this Act;

(2)     Data quantifying the success of Maryland's increased tourism marketing
efforts;

(3)     Tourism marketing strategies used by other states in Maryland's primary
market and their impact on Maryland's market share;

(4)     Efforts by the Board to generate additional revenues for the Maryland
Tourism Development Board Fund; and

(5)     Other short- and long-term strategies for tourism development that, if
adopted, could help improve Maryland's competitive position with its neighboring states.

SECTION 6. AND BE IT FURTHER ENACTED, That this Act shall take effect
July 1, 1994. It shall remain effective for a period of [4] 7 years and at the end of June
30, [ 1998] 2001, with no further action required by the General Assembly, this Act shall
be abrogated and of no further force and effect.

Chapter 112 of the Acts of 1994

SECTION 2. AND BE IT FURTHER ENACTED, That the intent of this Act is to
generate a substantial increase in the State's effort towards tourism advertising and
promotion. Toward that end, the Office of Tourism Development shall spend in each
Fiscal Years [1996, 1997, and 1998] 1999, 2000, AND 2001 FISCAL YEAR on tourism
marketing a portion of their budget appropriation not less than the portion of their 1995
budget appropriation spent on such purposes.

SECTION 5. AND BE IT FURTHER ENACTED, That on or before December 1
of [1995, 1996, and 1997] 1998, 1999, AND 2000 EACH YEAR, the Maryland Tourism
Development Board, together with the Secretary of [Economic and Employment]
BUSINESS AND ECONOMIC Development, shall submit to the Legislative Policy
Committee of the General Assembly a report addressing the following:

(1)     The specific use of the tourism advertising funds provided by this Act;

(2)     Data quantifying the success of Maryland's increased tourism marketing
efforts;

(3)     Tourism marketing strategies used by other states in Maryland's primary
market and their impact on Maryland's market share;

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